Why Should You Use Shopify?

Shopify is an e-commerce infrastructure provider that grows day by day and whose market size cannot be underestimated. While offering the world’s largest e-commerce infrastructure, it provides e-commerce infrastructure services to more than 1,700,000 businesses worldwide.

With the increase in e-commerce volume in Turkey, the interest in Shopify has also increased considerably. We have brought together 10 topics about the advantages of Shopify and why it is preferred. If you don’t know enough about Shopify, What is Shopify and What Does It Do? Check out our content now.

Why Should You Use Shopify?

Easy to Install
You can take the first step to setup by registering with Shopify. After registration, you can choose one of the basic, standard, premium or enterprise packages and choose the package you will charge. After registration and package purchase, you can start the editing process by choosing a theme suitable for your brand through the Theme Store offered by Shopify.

After completing the stages we have mentioned above, you can start making arrangements on the theme. To make your edits, simply click the Customize button on your panel and continue with the editing process. You can start selling by adding details about your brand, products, payment methods, etc. to your site.

If you want to grow your business and want your theme to be special for you, do not hesitate to get expert support. Digital Marker is the Official Partner Agency of Shopify E-Commerce System. We provide support for the areas you want to have on your e-commerce website, necessary integrations and customizable areas. In addition, we can create a special homepage design for your site by designing an interface completely specific to your brand.

Hosting and Domain Name
The first thing you need to do when creating a website is to purchase a hosting or domain name. Shopify provides a unique service for its users by making it easy to obtain and register a domain name for your website. Shopify is the first e-commerce platform to provide hosting service and hosting service stands out with its speed and security compared to its competitors.

Shopify makes it easy to create and register a domain name for your new website. You can buy a new domain through Shopify, use an existing domain, or use your free domain.

Shopify will take care of all server maintenance and upgrades to keep your store and shopping cart available at all times and ensure fast loading of pages.

SSL certificates can be enabled for your store to encrypt all data and transmit it over a secure connection, in addition, Shopify ensures PCI compliance for you.


24/7 Customer Support
You can get 24/7 support through the Shopify Help Center. You can make your call via call, e-mail or live chat. You will not have to worry that you will get a quick turnaround and a detailed examination will be made. Additionally, Shopify has a very detailed and full-featured community forum and support guide.

Responsive Compatibility
Since mobile visits to websites are now higher than desktop, your website needs to be mobile-friendly. All of Shopify’s themes are mobile friendly and the platform has a free built-in mobile commerce shopping cart. This way, your store will look great on all devices and your customers will be able to shop freely wherever they are.

As we mentioned during the installation phase, you can choose a theme suitable for your brand through the Shopify Theme Store. Each theme is fully customizable by editing the code. Therefore, you can create a unique online store that matches your brand identity.

App Store
The Shopify App Store is a treasure trove of functionality you can add to your store. You can add reviews, loyalty programs, customer wish lists, get in-depth analytics, print labels and packing slips, integrate with accounting software, shipping programs and social media sites, and hundreds of other apps. With over 1500 options, whatever you want to do, there will most likely be an app for it. While many are free, keep in mind that more than half are charged.

SEO and Marketing Tools
Another of Shopify’s big selling points is its powerful Search Engine Optimization (SEO) features that will help your website rank higher in search results so customers can find you. You also have access to advanced analytics that tell you where your customers are coming from so you can tailor your marketing accordingly.

To get technical support, you can get support from an institution that specializes in Shopify. Contact us for detailed information about Shopify SEO support.

Email Marketing
Shopify all customers with a paid subscription plan receive 10,000 free emails to send at the beginning of each month. You can use Shopify Email to create and send email marketing campaigns from Shopify. You can design your emails to fit your brand and link directly to products to share with your customers.

Abandoned Cart Reminder
According to statistics, two-thirds of potential customers will leave your store by leaving items from their cart. Shopify offers an abandoned checkout cart recovery service that automatically tracks these leads and emails them to remind them to complete their purchase. In this way, you can direct users who leave products in their cart to sales.

To learn about the services provided by Marker Groupe, you can contact us via the  website or via the e-mail address [email protected].

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