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Snapchat Lens Fest 2025 The New Era of AR and Artificial Intelligence
Organized annually by Snap, Lens Fest has become one of the most influential events shaping the future of augmented reality. This year’s theme focused on…
TikTok Community-Driven Advertising Strategies
In the world of digital marketing, reaching a single audience is no longer enough. Next-generation shopping experiences are being shaped by community-driven strategies. Brand examples…
TikTok’s AI-Powered Creative Production Systems
Especially TikTok is turning creative production into a performance engine. Thanks to Symphony and AI-powered creative systems, we have seen that instead of a single…
The Marketing Funnel is Being Reshaped with TikTok
For many years, the concept of the marketing “funnel” was a structure divided by strict boundaries.At the top layer was awareness, in the middle consideration,…
Christmas 2024 E-commerce Trends and Key Strategies for 2025
December is one of the most emotional yet busiest months in the e-commerce world. The Christmas season is not just a sales opportunity for brands…
Black Friday 2024 Insights Strategies for E-Commerce Success in 2025
Black Friday remains one of the most anticipated peak events in the e-commerce world each year. The 2024 data revealed that brands achieved success not…
What Is Google Ads Asset Studio?
In digital advertising, effective performance is shaped not only by budget but also by the quality, speed, and diversity of creative assets. As advertisers aim…
Your Reliable Solution Partner in the World of Press Releases and PR with PR News Market
In today’s digital age, brands stand out not only with their products but also with their stories. Delivering these stories to the right audience requires…
Shopify Quick Login Feature Is Now Available
In the e-commerce world, user experience is becoming increasingly important every day. Shopify’s new update makes the shopping process easier and more secure for both…
GA4 Cost Data Import Feature Is Now Available
A new era in digital marketing analytics is beginning. With the release of the Cost Data Import update, Google Analytics 4 (GA4) has taken a…
Shopify Combines Its E-Commerce Power with WordPress
Now, the flexibility of WordPress in content management and the e-commerce power of Shopify are together! The new official Shopify plugin released by the Shopify…
Shopify and ChatGPT Integration Brings the Era of Chat-Based Shopping
The e-commerce world is entering a new era. Thanks to Shopify’s integration with ChatGPT, merchants can now interact with their customers directly through chat and…
Marker Groupe Took Its Place at the AWS Cloud Day Turkey 2025 Event
AWS Cloud Day Turkey, held on September 24, 2025, at Zorlu PSM, brought together the most important topics in the world of cloud computing. Turkey’s…
A New Era in Digital Advertising with the Netflix and Amazon Ads Partnership
Digital advertising has undergone a rapid transformation in recent years. Changes in audience behavior, the evolution of content consumption habits, and brands’ focus on more…
The Role of PR in Digital Reputation Management During Crisis Periods
For brands, reputation is not just visibility; it is a tangible reflection of trust. However, in the digital age, reputation is equally fragile. A negative…
Personalized Shopping Experiences with E-Commerce AI
In recent years, e-commerce has evolved from being just a sales channel to becoming the centerpiece of brands’ growth strategies. One of the strongest driving…
How to Build Customer Loyalty in Retail Sales
Competition in the retail sector is increasing day by day. Consumers can compare prices and products within seconds and easily turn to alternative brands. At…
Reach Your Target Audience Directly with Netflix Ads
The digital marketing world is witnessing a turning point: Netflix Ads. As one of the world’s most popular streaming platforms, Netflix has entered the advertising…
How to Increase Your E-commerce Sales with PayPal Ads
The world of digital advertising is rapidly changing, and brands need to explore new channels to stand out. PayPal Ads offers businesses a powerful opportunity…
Reaching Global Audiences with Disney Advertising
In the world of advertising, one of the greatest goals for every brand is to reach global audiences and strengthen brand awareness. At this point,…
What is Google ViGenAiR and What is It Used For?
In the world of digital marketing, video content is becoming increasingly important. To capture consumers’ attention and boost engagement, brands need to produce high-quality, short…
Increase Your ROAS with ScroogeFrog AI Antifraud
In the world of digital advertising, fake traffic and bot clicks cause significant damage to marketing budgets. This invisible threat reduces campaign performance and negatively…
What is Google Veo 3 and What is It Used For?
The technology world is evolving rapidly, and AI-powered tools are making our lives easier in many areas, from content creation to marketing. One of these…
Conversion-Boosting Strategies for Black Friday with Shopify
Black Friday is one of the busiest and most competitive periods in the e-commerce world. Thanks to consumers’ interest in discounts and promotions, sales volumes…
5 Strategies to Boost Sales on Black Friday
Black Friday is one of the busiest shopping periods of the year, offering major opportunities for brands. During this time, when consumers eagerly anticipate big…
Black Friday Website Optimization and Ad Planning
Black Friday is one of the busiest periods in the world of e-commerce and digital marketing. On this special day, when consumer interest peaks, sales…
Ways to Speed Up Your Store with Shopify Speed Optimization
In the world of e-commerce, speed is critical not only for user experience but also for sales performance. Research shows that when a page load…
New Google Ads Features to Combine Your Web and App Campaigns
The world of digital marketing is evolving rapidly, and Google Ads continues to introduce new features to help advertisers manage the customer journey more effectively.…
How to Set Up Tax Settings for Turkey on Shopify?
In the e-commerce world, setting up the correct tax settings is a critical step for both legal compliance and smooth sales processes. When opening your…
Ways to Recover Abandoned Carts in Your Shopify Store
One of the most common issues in the e-commerce world is customers adding products to their cart and leaving the store without completing the purchase.…