Integration and Payment Realities for Turkey
The line between e-commerce and physical retail has long been blurred. However, in the Turkish market, this transformation does not progress merely by “copying global solutions.” While Shopify POS offers brands a powerful infrastructure that unifies online and offline sales under a single panel, a truly functional POS setup in Turkey remains incomplete without local payment systems and the right integration layer.
This article serves as a guide for brands that want to turn Shopify POS into a genuinely working sales infrastructure in Turkey.
How Should Shopify POS Be Positioned in Turkey?
Shopify POS brings together in-store sales, inventory synchronization, customer profiles, and sales reporting under a centralized structure.
However, the critical difference in Turkey begins here:
Since Shopify Payments is not active, the payment and POS experience is built with third-party solutions. This means that in Shopify POS projects, the choice of payment method determines the core of the system.
Payment Methods for Shopify POS in Turkey
iyzico
One of the most widely used payment solutions with the Shopify infrastructure in Turkey.
Credit card and installment payment support
Strong fraud infrastructure
A stable integration structure that works smoothly with Shopify
iyzico is a secure choice, especially for brands that manage omnichannel sales and operate online + physical store scenarios together.
PayTR
Another local payment solution preferred for Shopify stores.
Fast setup processes
High transaction stability
Strong integration with local banking infrastructures
PayTR stands out for brands that want to keep the payment side simple and fast in projects where Shopify POS is used.
Integrations Are Where the Real Difference Is Made
In Shopify POS projects, a payment provider alone is not sufficient.
The real difference emerges at the integration layer.
Craftgate
Craftgate enables the management of multiple payment providers from a single center within the Shopify infrastructure.
It brings together providers such as iyzico and PayTR under a single API
Ensures payment continuity with failover scenarios
Significantly reduces technical operational workload
Especially for scaling brands, Craftgate makes Shopify POS “scalable.”
Ozan
Ozan offers a hybrid solution that can be positioned on the integration side within the Shopify infrastructure.
Local payment experience
Virtual POS structure compatible with Shopify
An advantage especially in cross-border and multi-currency scenarios
Ozan is a strategic solution for brands using Shopify POS and wanting to make cross-border sales part of the system.
How Should a Sales Experience Be Designed with Shopify POS?
When the right payment and integration infrastructure is established, Shopify POS:
Instantly reflects the stock information of products sold in the physical store to the online store
Turns in-store customers into digital customer profiles
Collects sales data in a single center
Enables channel-independent management of campaign and pricing strategies
This structure provides brands not only with operational convenience, but also with a data-driven decision-making advantage.
Shopify POS from the Marker Groupe Perspective
At Marker Groupe, we do not view Shopify POS projects merely as “POS setup.”
For us, the real focus is on:
Ensuring uninterrupted payment flows
Having a scalable integration layer
Transforming physical and digital sales data into a single customer story
By handling local payment solutions such as iyzico and PayTR together with integration layers like Craftgate and Ozan, we transform Shopify POS into a truly functional sales infrastructure under Turkish market conditions.
Shopify POS Is a Tool; The Real Issue Is the Design
Shopify POS is not a “magic solution” on its own.
But with the right payment methods and the right integration architecture:
The physical store becomes an extension of digital
The digital store becomes a continuation of the physical experience
The sales operation becomes a measurable structure
Achieving maximum efficiency from Shopify POS in Turkey is only possible for brands that confront these realities.
To learn more about Marker Groupe’s development services, visit MarkerGroupe.com or reach out to us via hello@markergroupe.com.
