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New Google Ads Features to Combine Your Web and App Campaigns
The world of digital marketing is evolving rapidly, and Google Ads continues to introduce new features to help advertisers manage the customer journey more effectively.…
How to Set Up Tax Settings for Turkey on Shopify?
In the e-commerce world, setting up the correct tax settings is a critical step for both legal compliance and smooth sales processes. When opening your…
Ways to Recover Abandoned Carts in Your Shopify Store
One of the most common issues in the e-commerce world is customers adding products to their cart and leaving the store without completing the purchase.…
Google Ads and Creator Partnerships
In the digital world, content creators play a critical role in helping brands reach their target audiences. Influencers producing content on platforms such as YouTube,…
Google Ads Channel Performance Report
In the world of digital marketing, success is shaped by accurate measurement and data-driven decision-making. To use advertising budgets efficiently, it is crucial to track…
GA4 with Reddit Ad Data and Lead Generation-Focused Reporting
In the world of digital marketing, accurately tracking campaign data is crucial for measuring return on investment (ROI). Google Analytics 4 (GA4) offers marketers not…
The Strategy That Increases Sales in E-Commerce: Shopify Push Notifications
In the world of e-commerce, competition is increasing day by day. Capturing customer interest, bringing them back to your website, and ensuring they complete their…
What is Conversion Rate?
In digital marketing, the term conversion rate, which we often hear, is one of the most fundamental ways to measure the success of a website…
The New Way to Boost Brand Visibility: Online PR Strategies
As competition in the digital world increases day by day, brands must stand out not only with the quality of their products or services but…
Increasing Regional Property Sales with Programmatic Advertising
The real estate sector is an area heavily influenced by regional demand and local dynamics. Increasing sales is possible not just by reaching broad audiences,…
Regional Investor Targeting in Real Estate Sales with Hyperlocal Targeting
The real estate sector is an area where investor behavior and market trends change rapidly. Successful sales strategies today are not just about reaching a…
Reaching the High-Income Group in Health Tourism with Socio-Economic Class Targeting
In health tourism, particularly in the field of medical tourism, reaching the high-income group is a critical strategy that both strengthens brand image and increases…
In E-Commerce, the Right Product-User Match with AppCheck
In the world of e-commerce, success is achieved not just by offering a variety of products but by connecting the right product with the right…
Reaching the Right Audience in Luxury Fashion Brands with Socio-Economic Class Targeting
Success in the luxury fashion industry is measured not only by the quality of design but also by the ability to reach the right target…
Programmatic Strategies to Prevent Cart Abandonment with Data Targeting
In the e-commerce world, cart abandonment continues to be one of the biggest sales obstacles for brands. Users add products to their carts, even proceed…
Targeting Investors in the Real Estate Sector with Programmatic Advertising
In the rapidly evolving world of digital marketing, programmatic advertising plays a crucial role in connecting real estate projects with the right investors. Thanks to…
What is Programmatic Advertising and How Does Buying Work?
Programmatic advertising is the real-time purchasing and management of digital ads through automation technologies and artificial intelligence. In traditional advertising, buying processes are handled manually,…
Boost Your Conversions with Microsoft Clarity on Your Shopify Store
A major innovation for Shopify users: Microsoft Clarity now offers a newly developed app specifically for Shopify, providing store owners with more in-depth user analytics…
How Are Consumer Preferences Changing in the United Kingdom Furniture Sector?
The furniture sector in the United Kingdom (UK) has been undergoing a rapid and remarkable transformation in recent years. Consumer expectations, concerns about sustainability, and…
5 Marketing Moves to Boost Digital Sales During the Back to School Season
As summer comes to an end, the Back to School season marks one of the most significant sales opportunities of the new period for many…
What Is Shopify and How Does It Work?
Shopify, one of the most practical and effective platforms for those looking to start an e-commerce website, has become the top choice for both new…
Shopify and Other E-Commerce Platforms
One of the cornerstones of success in the e-commerce world is choosing the right infrastructure. While Shopify has become the platform of choice for both…
What Is a Landing Page and How to Create One?
Landing pages play a vital role in the success of digital marketing campaigns. These are strategically designed web pages that guide users toward a specific…
Step-by-Step Migration to Shopify: Transferring Products, Customers, and Order History
In the world of e-commerce, every platform offers different advantages. However, with its user-friendly interface, vast app ecosystem, and advanced customization options, Shopify has become…
What is Answer Engine Optimization (AEO)?
Being visible in the digital world is no longer limited to just SEO (Search Engine Optimization). With changing search habits, a new concept has emerged:…
Why Should We Prefer WordPress?
To establish a successful online presence, you need a solid and easily manageable website infrastructure. This is where WordPress—used by millions of individuals and businesses…
What is Addressable TV and What Does It Do?
In today’s increasingly digital media landscape, television advertising has also undergone a transformation. One of the key components of this change is Addressable TV advertising.…
How Should Creative Ad Campaigns Be Structured During Back to School Season?
The Back to School season, one of the most dynamic times of the year, offers major opportunities not only for stationery and school clothing brands…
How Should Digital Advertising Campaigns Be Structured During the Back to School Season?
One of the busiest shopping periods of the year, the “Back to School” season presents significant opportunities not only for brands offering stationery and educational…
What is Amazon Prime Video Advertising, and How Does it Work?
Having secured a significant place among digital content platforms, Amazon Prime Video introduced an ad-supported subscription model as of 2024, offering brands a new advertising…