What Is Loyalty? How Is It Built?
In digital marketing, loyalty refers to customers who engage with a brand and continue to prefer it by demonstrating repeat purchase behavior over time. The…
E-Commerce
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What Is UCP (Universal Commerce Protocol) in the Google–Shopify Partnership?
Universal Commerce Protocol (UCP) is a next-generation commerce protocol developed through the collaboration between Google and Shopify. It enables e-commerce data to be shared through…
Shopify Virtual POS and Payment Infrastructure in Turkey: Current Status and Solutions
Integration and Payment Realities for Turkey The line between e-commerce and physical retail has long been blurred. However, in the Turkish market, this transformation does…
Amazon Global Sales Strategy: How to Choose Between the US, Canada, and Europe?
Selling on Amazon is one of the most effective ways for brands to grow on a global scale.However, the most critical question is this:Which market…
Shopify Winter 2026 Edition: A New Era in AI-Powered E-Commerce
Shopify has introduced a comprehensive update with the Winter 2026 Edition, making the e-commerce ecosystem smarter, faster, and more predictable.This release, which includes more than…
Guide to Expanding to the US and Canadian Markets on Etsy with Marker Groupe
For brands looking to enter global markets, Etsy stands out as a platform that creates strong consumer loyalty, especially in the US and Canada. Etsy,…
E-Export Strategy and Consulting Agency
Cross-Border Digital Trade (E‑Export) offers brands a global growth opportunity in today’s e‑commerce world. However, leveraging this potential effectively is not just about shipping products…
Amazon Consulting Agency
If your brand wants to step into the Amazon ecosystem, you not only expand your business but also gain a competitive advantage in the global…
What is Shopify | Shopify Turkey
Shopify is a comprehensive commerce platform that allows you to sell online or in person. The platform brings together everything you need for sales, marketing,…
Operational Efficiency with Shopify Nebim V3 Integration
As e-commerce operations grow, the most important need for brands is to ensure accurate, fast, and error-free data flow. The Shopify Nebim V3 Integration synchronizes…
Increasing Efficiency in Store and Online Sales with Shopify POS
As the e-commerce ecosystem rapidly grows, brands are focusing not only on online sales but also on the physical store experience. The Shopify POS (Point…
The Importance of Accurately Analyzing Real Traffic with Shopify Bot Filtering
In the digital world, data is the foundation of sound decision-making. However, the presence of bot traffic within this data can lead to misinterpretations of…
Shopify and Global Marketplace Integrations
In the e-commerce world, brands increase their reach not only through their own websites but also by selling through global marketplaces. The Shopify platform offers…
Shopify Quick Login Feature Is Now Available
In the e-commerce world, user experience is becoming increasingly important every day. Shopify’s new update makes the shopping process easier and more secure for both…
Shopify Combines Its E-Commerce Power with WordPress
Now, the flexibility of WordPress in content management and the e-commerce power of Shopify are together! The new official Shopify plugin released by the Shopify…
Shopify and ChatGPT Integration Brings the Era of Chat-Based Shopping
The e-commerce world is entering a new era. Thanks to Shopify’s integration with ChatGPT, merchants can now interact with their customers directly through chat and…
Personalized Shopping Experiences with E-Commerce AI
In recent years, e-commerce has evolved from being just a sales channel to becoming the centerpiece of brands’ growth strategies. One of the strongest driving…
Conversion-Boosting Strategies for Black Friday with Shopify
Black Friday is one of the busiest and most competitive periods in the e-commerce world. Thanks to consumers’ interest in discounts and promotions, sales volumes…
5 Strategies to Boost Sales on Black Friday
Black Friday is one of the busiest shopping periods of the year, offering major opportunities for brands. During this time, when consumers eagerly anticipate big…
Black Friday Website Optimization and Ad Planning
Black Friday is one of the busiest periods in the world of e-commerce and digital marketing. On this special day, when consumer interest peaks, sales…
Ways to Speed Up Your Store with Shopify Speed Optimization
In the world of e-commerce, speed is critical not only for user experience but also for sales performance. Research shows that when a page load…
How to Set Up Tax Settings for Turkey on Shopify?
In the e-commerce world, setting up the correct tax settings is a critical step for both legal compliance and smooth sales processes. When opening your…
Ways to Recover Abandoned Carts in Your Shopify Store
One of the most common issues in the e-commerce world is customers adding products to their cart and leaving the store without completing the purchase.…
The Strategy That Increases Sales in E-Commerce: Shopify Push Notifications
In the world of e-commerce, competition is increasing day by day. Capturing customer interest, bringing them back to your website, and ensuring they complete their…
In E-Commerce, the Right Product-User Match with AppCheck
In the world of e-commerce, success is achieved not just by offering a variety of products but by connecting the right product with the right…
Programmatic Strategies to Prevent Cart Abandonment with Data Targeting
In the e-commerce world, cart abandonment continues to be one of the biggest sales obstacles for brands. Users add products to their carts, even proceed…
Boost Your Conversions with Microsoft Clarity on Your Shopify Store
A major innovation for Shopify users: Microsoft Clarity now offers a newly developed app specifically for Shopify, providing store owners with more in-depth user analytics…
How Are Consumer Preferences Changing in the United Kingdom Furniture Sector?
The furniture sector in the United Kingdom (UK) has been undergoing a rapid and remarkable transformation in recent years. Consumer expectations, concerns about sustainability, and…
5 Marketing Moves to Boost Digital Sales During the Back to School Season
As summer comes to an end, the Back to School season marks one of the most significant sales opportunities of the new period for many…
What Is Shopify and How Does It Work?
Shopify, one of the most practical and effective platforms for those looking to start an e-commerce website, has become the top choice for both new…