Social Media
How to Create a Brand Strategy?
In today’s marketing world, where competition is intensifying every day, a brand needs a solid strategy to stand out and ensure its continuity. A brand…
Digital Marketing
Read MoreHow to Create a Brand Strategy?
Strengthening Brand Presence in the Digital Space
The digital world has become one of the most critical arenas for brands today. Consumers shape their perceptions and make their choices based on the…
Precision Targeting: Powerful Programmatic Advertising Strategies
Programmatic advertising offers a range of targeting options that enhance the efficiency of digital advertising and make reaching the target audience more precise. These targeting…
Programmatic Advertising: The Intelligent Evolution of Digital Advertising
The impact of technology and data-driven approaches in the field of digital marketing and advertising is continually increasing. In this context, programmatic advertising stands out…
Amazon PPC Advertising: Tips for Successful Campaigns
Amazon PPC (Pay-Per-Click) ads are an effective way to boost your sales and increase brand awareness. However, running a successful campaign requires strategic approaches and…
Basic Steps for Selling on Zalando
Zalando stands out as an important platform for e-export because it offers: Before you start, it’s important to understand the platform’s business model, target audience,…
Programmatic Digital Outdoor Advertising
In today’s digital world, programmatic technologies are becoming increasingly important for enhancing the effectiveness of advertising and reaching the target audience more accurately. At Marker…
Google Analytics 4 and Meta Advertising Platform Integration
In the world of digital marketing, accurately analyzing and reporting data is one of the cornerstones of running successful campaigns. The integration of Google Analytics…
How to Prepare a Performance Marketing Media Plan?
A performance marketing media plan is a strategic document aimed at promoting a product or service to its target audience to achieve specific objectives. This…
Google Updated its Cookie Policy within the Scope of GDPR!
Google has announced that it has updated its cookie policy in accordance with the General Data Protection Regulation (GDPR) applicable in Europe. The revised policy…
CGI Marketing: A Journey into the Future of Digital Marketing
In today’s rapidly advancing technological landscape, marketing strategies are constantly evolving. One recent example of this evolution is the emergence of a new digital marketing…
What is 3D DOOH (Digital Out-of-Home Advertising)?
Traditional out-of-home advertising can encompass a wide range of mediums, from massive billboards adorning cityscapes to posters at bus stops. However, with the advancement of…
Digital Marketing Strategies for Special Days
Special days provide excellent opportunities to boost consumer shopping tendencies. For many businesses, these days offer an ideal time to strengthen digital marketing strategies and…
Health Tourism Digital Marketing Guide
Health tourism has become a growing industry day by day. Many individuals prefer to cross borders to receive medical treatments and healthcare services. For businesses…
Performing Performance Marketing: How Your Roadmap Should Look
Performance marketing is a digital marketing approach aimed at achieving measurable results directly. This marketing strategy aims to reach specific goals, increase conversions, boost sales,…
YouTube Shopping Advertising with Shopify
In the past months, the video platform Youtube and the e-commerce platform Shopify have reached an agreement for shopping ads. In line with the agreement,…
Advertising Guide on TikTok
TikTok is a popular social media app where short-lived videos are usually shared. Users can create and share short videos on dance, singing, comedy, fashion…
What is Performance Max and How Does It Work?
Google Performance Max is one of Google’s digital advertising platforms and allows advertisers to advertise on many different channels to better reach their target audience.…
Social Media Advertising Agency | Meta Business Partner
Digital Marker is a Meta Business Partner and works to increase the digital presence of the brand by managing the advertising campaigns suitable for the…
Google Advertising Agency | Google Premier Partner
As a Google Premier Partner, Digital Marker manages Google Ads advertising campaigns to help businesses gain more visibility and traffic on Google. The title of…
How to E-mailing in Shopify?
Shopify offers many email marketing tools to help you manage your emails and send the right messages to your customers at the right times. The…
Why is Data Analysis Important in Digital Marketing?
Data analysis in digital marketing aims to measure the effectiveness and efficiency of marketing activities, understand the expectations and behavior of customers, optimize marketing strategies…
What is SSP and How Is It Used?
SSP (Server Side Platform) is a server-side technology. Advertisers and publishers use it to target ads based on users’ personal information and to create interactive…
10 Effective Tools to Manage Your Website
Marketing benefits and uses are their most common aids to amplify analytics. It helps keep your business running, generating more traffic and making it both…
Glossary of SEO Terms
Thanks to SEO, or Search Engine Optimization, you can increase the value of your website and get to the top of the search engines. With…
Digital Media Planning Process
Digital teams are directly involved in the media planning process of all brands. The digital team supports brand teams with technical issues and media planning…
What is Digital Marketing?
It is a marketing that is done by various methods on the internet without a salesperson who constantly walks behind you and gives you different…
Marker Influencer | Global Influencer Marketing Solutions
Influencer means “influencer” and the term early advertising is among its new terms. Influencers are people who can reach a specific target audience for marketing…
What is DA (Domain Authority)?
Domain authority is a score developed by the new English domain authority Moz. DA is a score that predicts how bold in web search engine…
What is Twitter Shops and How to Use It?
Twitter had announced Twitter Shops as new features in months. With the feature announced by Twitter for brands serving in the field of e-commerce, brands…