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Amazon Global Selling Programme offers a great opportunity for businesses that want to open up to global sales in the digital marketing world. You can use this programme offered by Amazon to reach millions of customers worldwide and promote your brand in global markets. So, how can you step into e-export with Amazon Global Selling? Here’s what you need to know.
1.What is the Amazon Global Selling Programme?
The Amazon Global Selling Programme is a platform that allows sellers to sell their products on Amazon’s different marketplaces around the world. Thanks to this programme, you can offer your products for sale in Amazon marketplaces in different regions such as the USA, Europe, Asia. Amazon provides you with services such as logistics, payment processing and customer service, so you can focus only on selling your products.
2. Providing Access to Global Markets
Amazon’s marketplaces in different countries offer access to millions of potential customers. Global Selling is especially useful for brands looking to enter new markets.
- Localised Selling: Amazon allows you to localise your product descriptions and pricing for each market.
- Language Support: Amazon offers support in local languages, helping you overcome the language barrier.

3. Logistics and Distribution
Amazon offers logistics solutions for global sales. Amazon FBA (Fulfilled by Amazon) allows you to store your products in Amazon warehouses and guarantees fast delivery of your orders.
- FBA (Fulfilled by Amazon): By utilising Amazon’s storage, packaging and shipping services, you can improve the customer experience.
- Local Warehousing: Thanks to Amazon’s local warehouses, your products are delivered faster and you can reduce international shipping costs.
4. Pricing and Taxation
When selling on Amazon marketplaces in different countries, you need to pay attention to the different tax and pricing rules of each country. Amazon makes the tax calculation and pricing processes simple.
- Tax Compliant Sales: Amazon automatically calculates sales taxes and applies them in accordance with local laws.
5. Competitive Advantage and Visibility
Amazon’s global advertising and marketing tools increase the visibility of your products. Amazon delivers your products to the right target audience with advanced algorithms and sponsored ads.
- Sponsored Products: With Amazon’s advertising tools, you can promote your products to the targeted audience.
- International Advertising: Amazon helps you optimise your campaigns to fit global markets.
6. Customer Support and Trust
Amazon’s customer support services help you overcome language and cultural differences in global sales. In addition, Amazon’s customer satisfaction policies provide a reliable environment for sellers.
- Conversion and Returns: Amazon’s return and conversion processes increase customer satisfaction and make management easier for you.
Amazon Global Selling Programme offers an effective solution for brands that want to start e-export. It helps you create a successful sales strategy worldwide by providing many support such as logistics, advertising, customer service. You can take advantage of these opportunities offered by Amazon to sell in global markets, grow your brand and reach more customers.
For information about Marker Groupe’s development services, please contact us via the MarkerGroupe.com website or by e-mail at hello@markergroupe.com.