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Today, as competition on e-commerce platforms like Trendyol increases, it’s crucial to transform your product descriptions from plain informative text into visually engaging experiences that instantly capture attention. Here are 5 tips on how to make your product descriptions more attractive using HTML:
1) Use <h3> and <strong> Tags to Highlight Headings
Although <h1> or <h2> tags are not allowed on Trendyol, you can still create subheadings with <h3> and highlight key information using <strong>. This helps guide the reader’s eye to important details.
Example Code:
htmlKopyalaDüzenle<h3><strong>✅ Why Choose This Product?</strong></h3>
<p>High quality, 2-year warranty, and free shipping!</p>
2) Increase Readability with Bullet Points: <ul> and <li>
Use list tags to present product features clearly. This helps customers quickly see the main benefits without getting distracted.
Example Code:
htmlKopyalaDüzenle<ul>
<li>🌿 100% Organic Cotton</li>
<li>✂️ Tailored Fit for Your Body</li>
<li>🚚 Same-Day Shipping</li>
</ul>

3) Add Emotion with Color and Typography: <span>
Even though you can’t use full CSS on Trendyol, the <span> tag and color codes still let you emphasize key phrases.
Example Code:
htmlKopyalaDüzenle<p>Only <span style="color: #FF0000;">3 items left</span>! Order now.</p>
4) Present Technical Details with Tables: <table>
Especially for electronics or home appliances, tables make it easier for customers to process technical specs and make quicker decisions.
Example Code:
htmlKopyalaDüzenle<table>
<tr><td>📏 Size</td><td>40x60 cm</td></tr>
<tr><td>⚡ Power</td><td>1500W</td></tr>
</table>
5) Use Emojis to Add Visual Support in Descriptions
While external image uploads aren’t allowed on Trendyol, emojis and special characters can still help create a visually engaging product listing.
Example Design:
htmlKopyalaDüzenle<p>🎁 Free Gift: <strong>Patterned Bag</strong> (Worth 500₺!)</p>
6) How Does HTML Boost Sales on Trendyol?
Formatting your product descriptions with HTML can improve customer experience by up to 60% (2024 Digital Marketing Insights). Remember:
❌ Avoid overly complex code.
✅ Test for mobile compatibility.
📈 Run A/B tests to find the most effective format.
By enriching your product descriptions visually and informatively through HTML, you can stand out in Trendyol’s competitive marketplace. Using the right techniques not only enhances user experience but also supports your SEO performance.
For information about Marker Groupe’s services, you can contact us through the MarkerGroupe.com website or via email at hello@markergroupe.com.




