{"id":45189,"date":"2026-06-08T14:05:36","date_gmt":"2026-06-08T11:05:36","guid":{"rendered":"https:\/\/blog.markergroupe.com\/?p=45189"},"modified":"2026-06-08T14:05:42","modified_gmt":"2026-06-08T11:05:42","slug":"google-yapay-zeka-gorunurlugunu-olculebilir-hale-getiriyor","status":"publish","type":"post","link":"https:\/\/blog.markergroupe.com\/tr\/google-yapay-zeka-gorunurlugunu-olculebilir-hale-getiriyor\/","title":{"rendered":"Google, Yapay Zeka G\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc \u00d6l\u00e7\u00fclebilir Hale Getiriyor"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u0130\u00e7indekiler<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"\u0130\u00e7indekiler Tablosunu A\u00e7\/Kapat\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/blog.markergroupe.com\/tr\/google-yapay-zeka-gorunurlugunu-olculebilir-hale-getiriyor\/#Yapay_Zeka_Gorunurlugu_Icin_Ozel_Raporlama_Ekrani\" >Yapay Zeka G\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc \u0130\u00e7in \u00d6zel Raporlama Ekran\u0131<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/blog.markergroupe.com\/tr\/google-yapay-zeka-gorunurlugunu-olculebilir-hale-getiriyor\/#Yeni_Raporlarda_Hangi_Metrikler_Yer_Aliyor\" >Yeni Raporlarda Hangi Metrikler Yer Al\u0131yor?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/blog.markergroupe.com\/tr\/google-yapay-zeka-gorunurlugunu-olculebilir-hale-getiriyor\/#Kullanima_Sunulma_Sureci_ve_Gelistirme_Planlari\" >Kullan\u0131ma Sunulma S\u00fcreci ve Geli\u015ftirme Planlar\u0131<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/blog.markergroupe.com\/tr\/google-yapay-zeka-gorunurlugunu-olculebilir-hale-getiriyor\/#Search_Consoledaki_Yapay_Zeka_Gorunurlugunun_Markalar_Icin_Stratejik_Onemi\" >Search Console\u2019daki Yapay Zeka G\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fcn Markalar \u0130\u00e7in Stratejik \u00d6nemi<\/a><\/li><\/ul><\/nav><\/div>\n\n<p>Google, 3 Haziran 2026 itibar\u0131yla web site sahiplerinin arama motorundaki Yapay Zeka g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc daha iyi analiz edebilmeleri i\u00e7in Search Console platformuna yeni &#8220;\u00dcretken Yapay Zeka (Generative AI) Performans Raporlar\u0131&#8221;n\u0131 ekledi\u011fini duyurdu.<\/p>\n\n\n\n<p>\ud83d\udc49 Bu g\u00fcncelleme ile birlikte, web sitelerinin Search (Arama) ve Discover (Ke\u015ffet) \u00fczerindeki yapay zeka \u00f6zelliklerindeki g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc daha detayl\u0131 ve ayr\u0131\u015ft\u0131r\u0131lm\u0131\u015f bir \u015fekilde izlenebilecek.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"yapay-zeka-gorunurlugu-icin-ozel-raporlama-ekrani\"><span class=\"ez-toc-section\" id=\"Yapay_Zeka_Gorunurlugu_Icin_Ozel_Raporlama_Ekrani\"><\/span><strong>Yapay Zeka G\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc \u0130\u00e7in \u00d6zel Raporlama Ekran\u0131<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Bug\u00fcne kadar sitelerin AI Overviews, AI Mode ve di\u011fer yapay zeka destekli deneyimlerde elde etti\u011fi g\u00f6r\u00fcn\u00fcrl\u00fck verileri genel performans raporlar\u0131n\u0131n bir par\u00e7as\u0131 olarak takip ediliyordu.<\/p>\n\n\n\n<p>Google, bu verileri genel raporda tutmaya devam ederken, site sahiplerine do\u011frudan yapay zeka \u00f6zelliklerinden elde edilen g\u00f6r\u00fcn\u00fcrl\u00fc\u011fe odaklanan ayr\u0131 ve \u00f6zel bir g\u00f6r\u00fcn\u00fcm sunmaya ba\u015flad\u0131.<\/p>\n\n\n\n<div class=\"wp-block-greenshift-blocks-image gspb_image gspb_image-id-gsbp-bdc9bb2\" id=\"gspb_image-id-gsbp-bdc9bb2\"><img decoding=\"async\" src=\"https:\/\/blog.markergroupe.com\/wp-content\/uploads\/2026\/06\/Search-Consoleda-Yapay-Zeka-Performansi-Olcumlenebilir-scaled.webp\" data-src=\"\" alt=\"Google, Yapay Zeka G\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc \u00d6l\u00e7\u00fclebilir Hale Getiriyor\" loading=\"lazy\" width=\"2560\" height=\"1420\" title=\"\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"yeni-raporlarda-hangi-metrikler-yer-aliyor\"><span class=\"ez-toc-section\" id=\"Yeni_Raporlarda_Hangi_Metrikler_Yer_Aliyor\"><\/span><strong>Yeni Raporlarda Hangi Metrikler Yer Al\u0131yor?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Yeni performans raporlar\u0131, site sayfalar\u0131n\u0131n yapay zeka sonu\u00e7lar\u0131nda nas\u0131l performans g\u00f6sterdi\u011fini anlamak i\u00e7in \u015fu spesifik verileri bar\u0131nd\u0131r\u0131yor:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>G\u00f6sterimler (Impressions):<\/strong> Sitenize ait URL&#8217;lerin Search ve Discover&#8217;daki \u00fcretken yapay zeka \u00f6zelliklerinde ne s\u0131kl\u0131kla g\u00f6r\u00fcnd\u00fc\u011f\u00fc.<\/li>\n\n\n\n<li><strong>Sayfalar (Pages):<\/strong> Yapay zeka \u00f6zelliklerinde sitenizin tam olarak hangi URL&#8217;lerinin yer ald\u0131\u011f\u0131.<\/li>\n\n\n\n<li><strong>\u00dclkeler (Countries):<\/strong> Web sitenizin yapay zeka g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fcn \u00fclke bazl\u0131 k\u0131r\u0131l\u0131m\u0131.<\/li>\n\n\n\n<li><strong>Cihazlar (Devices):<\/strong> Kullan\u0131c\u0131lar\u0131n sitenizi yapay zeka sonu\u00e7lar\u0131nda g\u00f6r\u00fcrken hangi cihazlar\u0131 kulland\u0131\u011f\u0131 (Bu metrik yaln\u0131zca Arama\/Search sonu\u00e7lar\u0131 i\u00e7in ge\u00e7erlidir).<\/li>\n\n\n\n<li><strong>Tarihler (Dates):<\/strong> Performans\u0131n zaman i\u00e7indeki de\u011fi\u015fimi; g\u00fcnl\u00fck, haftal\u0131k ve ayl\u0131k periyotlarla takip imkan\u0131.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"kullanima-sunulma-sureci-ve-gelistirme-planlari\"><span class=\"ez-toc-section\" id=\"Kullanima_Sunulma_Sureci_ve_Gelistirme_Planlari\"><\/span><strong>Kullan\u0131ma Sunulma S\u00fcreci ve Geli\u015ftirme Planlar\u0131<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Google, bu yeni raporlar\u0131 t\u00fcm kullan\u0131c\u0131lara a\u00e7madan \u00f6nce kapsaml\u0131 testler yapmak ve geri bildirim toplamak amac\u0131yla \u015fu an i\u00e7in yaln\u0131zca s\u0131n\u0131rl\u0131 bir web sitesi grubunun eri\u015fimine sunarak kademeli bir s\u00fcre\u00e7 ger\u00e7ekle\u015ftiriyor.<\/p>\n\n\n\n<p>\ud83d\udc49 \u0130lerleyen d\u00f6nemde, site sahiplerinin stratejilerini \u015fekillendirmelerine yard\u0131mc\u0131 olacak ek metriklerin de sisteme dahil edilmesi planlan\u0131yor.&nbsp;<\/p>\n\n\n\n<p>Google, \u00f6zelliklere eri\u015fimi olan kullan\u0131c\u0131lar\u0131n Search Console&#8217;daki &#8220;Geri bildirim g\u00f6nder&#8221; ba\u011flant\u0131s\u0131, \u00f6zel geri bildirim formu veya Google Search Central Community arac\u0131l\u0131\u011f\u0131yla deneyimlerini payla\u015fmalar\u0131n\u0131 talep ediyor. \u0130lgili veri yap\u0131lar\u0131n\u0131n teknik detaylar\u0131na ise Yard\u0131m Merkezi (Help Center) dok\u00fcmantasyonundan ula\u015f\u0131labiliyor.<\/p>\n\n\n\n<p>Google, raporlar\u0131 kademeli olarak kullan\u0131ma sunarken kullan\u0131c\u0131 geri bildirimleri do\u011frultusunda yeni metrikler ve raporlama se\u00e7enekleri \u00fczerinde \u00e7al\u0131\u015fmaya devam ediyor.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"search-console-daki-yapay-zeka-gorunurlugunun-markalar-icin-stratejik-onemi\"><span class=\"ez-toc-section\" id=\"Search_Consoledaki_Yapay_Zeka_Gorunurlugunun_Markalar_Icin_Stratejik_Onemi\"><\/span><strong>Search Console\u2019daki Yapay Zeka G\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fcn Markalar \u0130\u00e7in Stratejik \u00d6nemi<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Bug\u00fcne kadar yapay zeka destekli arama deneyimlerinden elde edilen g\u00f6r\u00fcn\u00fcrl\u00fck, genel performans verilerinin i\u00e7erisinde de\u011ferlendiriliyordu. Yeni raporlar sayesinde markalar, yapay zeka destekli arama deneyimlerinden elde ettikleri g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc ve performans\u0131 daha detayl\u0131 analiz edebilecektir. Bu geli\u015fme, markalar\u0131n SEO \u00e7al\u0131\u015fmalar\u0131n\u0131 AEO (Answer Engine Optimization) ve GEO (Generative Engine Optimization) yakla\u015f\u0131mlar\u0131yla birlikte de\u011ferlendirmesini daha da \u00f6nemli hale getirebilir.<\/p>\n\n\n\n<p>Yapay zeka destekli arama deneyimlerinin yayg\u0131nla\u015fmas\u0131yla birlikte SEO \u00e7al\u0131\u015fmalar\u0131 da d\u00f6n\u00fc\u015fmeye devam ediyor. SEO hizmetimiz hakk\u0131nda detayl\u0131 bilgi almak i\u00e7in<a href=\"https:\/\/www.markergroupe.com\/tr\/digital-marker\/arama-motoru-optimizasyonu\/\"> <\/a><strong><a href=\"https:\/\/www.markergroupe.com\/tr\/digital-marker\/arama-motoru-optimizasyonu\/\">Marker Groupe SEO hizmetleri sayfas\u0131n\u0131<\/a> <\/strong>inceleyebilirsiniz.<\/p>\n\n\n\n<p>Yapay zeka destekli arama sonu\u00e7lar\u0131n\u0131n \u00f6l\u00e7\u00fclebilir hale gelmesi, markalar\u0131n i\u00e7erik stratejilerini daha bilin\u00e7li \u015fekilde \u015fekillendirmesine yard\u0131mc\u0131 olacakt\u0131r. \u00d6zellikle AI Overviews ve AI Mode gibi deneyimlerde g\u00f6r\u00fcn\u00fcrl\u00fck elde etmek isteyen markalar i\u00e7in i\u00e7erik kalitesi, uzmanl\u0131k sinyalleri ve kullan\u0131c\u0131 odakl\u0131 bilgi yap\u0131lar\u0131 her zamankinden daha \u00f6nemli hale gelmektedir.<\/p>\n\n\n\n<p><strong><em>Marker Groupe\u2019un geli\u015ftirme hizmetleri hakk\u0131nda bilgi edinmek i\u00e7in bizimle\u00a0<a href=\"https:\/\/www.markergroupe.com\/tr\/iletisim\">MarkerGroupe.com<\/a>\u00a0web sitesi veya\u00a0<a>hello@markergroupe.com<\/a>\u00a0 e-posta adresi \u00fczerinden ileti\u015fime ge\u00e7ebilirsiniz.<\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google, 3 Haziran 2026 itibar\u0131yla web site sahiplerinin arama motorundaki Yapay Zeka g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc daha iyi analiz edebilmeleri i\u00e7in Search Console platformuna yeni &#8220;\u00dcretken Yapay Zeka (Generative AI) Performans Raporlar\u0131&#8221;n\u0131 ekledi\u011fini duyurdu. \ud83d\udc49 Bu g\u00fcncelleme ile birlikte, web sitelerinin Search (Arama) ve Discover (Ke\u015ffet) \u00fczerindeki yapay zeka \u00f6zelliklerindeki g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc daha detayl\u0131 ve ayr\u0131\u015ft\u0131r\u0131lm\u0131\u015f bir \u015fekilde izlenebilecek. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":45190,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"#gspb_image-id-gsbp-bdc9bb2 img{vertical-align:top;display:inline-block;box-sizing:border-box;max-width:100%;height:auto}","footnotes":""},"categories":[1489,2150,2156],"tags":[1495,1475,1227],"class_list":["post-45189","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dijital-pazarlama","category-seo-arama-motoru-optimizasyonu","category-yapay-zeka","tag-dijital-pazarlama","tag-google","tag-seo"],"blocksy_meta":[],"_links":{"self":[{"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/posts\/45189","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/comments?post=45189"}],"version-history":[{"count":1,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/posts\/45189\/revisions"}],"predecessor-version":[{"id":45192,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/posts\/45189\/revisions\/45192"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/media\/45190"}],"wp:attachment":[{"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/media?parent=45189"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/categories?post=45189"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/tags?post=45189"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}