{"id":43636,"date":"2025-09-10T14:09:31","date_gmt":"2025-09-10T11:09:31","guid":{"rendered":"https:\/\/blog.markergroupe.com\/?p=43636"},"modified":"2025-12-02T15:14:00","modified_gmt":"2025-12-02T12:14:00","slug":"shopify-magazanizda-sepeti-terk-edenleri-geri-kazanmanin-yollari","status":"publish","type":"post","link":"https:\/\/blog.markergroupe.com\/tr\/shopify-magazanizda-sepeti-terk-edenleri-geri-kazanmanin-yollari\/","title":{"rendered":"Shopify Ma\u011fazan\u0131zda Sepeti Terk Edenleri Geri Kazanman\u0131n Yollar\u0131"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_78 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u0130\u00e7indekiler<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/blog.markergroupe.com\/tr\/shopify-magazanizda-sepeti-terk-edenleri-geri-kazanmanin-yollari\/#Sepeti_Terk_Etme_Nedenlerini_Anlayin\" >Sepeti Terk Etme Nedenlerini Anlay\u0131n<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/blog.markergroupe.com\/tr\/shopify-magazanizda-sepeti-terk-edenleri-geri-kazanmanin-yollari\/#E-posta_Hatirlatmalari_ile_Musterileri_Geri_Getirin\" >E-posta Hat\u0131rlatmalar\u0131 ile M\u00fc\u015fterileri Geri Getirin<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/blog.markergroupe.com\/tr\/shopify-magazanizda-sepeti-terk-edenleri-geri-kazanmanin-yollari\/#Retargeting_ve_Reklamlarla_Geri_Donusu_Artirin\" >Retargeting ve Reklamlarla Geri D\u00f6n\u00fc\u015f\u00fc Art\u0131r\u0131n<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/blog.markergroupe.com\/tr\/shopify-magazanizda-sepeti-terk-edenleri-geri-kazanmanin-yollari\/#Kullanici_Deneyimini_Iyilestirin\" >Kullan\u0131c\u0131 Deneyimini \u0130yile\u015ftirin<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/blog.markergroupe.com\/tr\/shopify-magazanizda-sepeti-terk-edenleri-geri-kazanmanin-yollari\/#Canli_Destek_ve_Chatbotlari_Kullanin\" >Canl\u0131 Destek ve Chatbotlar\u0131 Kullan\u0131n<\/a><\/li><\/ul><\/nav><\/div>\n\n<p><strong>E-ticaret d\u00fcnyas\u0131nda kar\u015f\u0131la\u015f\u0131lan en yayg\u0131n sorunlardan biri, m\u00fc\u015fterilerin \u00fcr\u00fcnleri sepete ekleyip al\u0131\u015fveri\u015fi tamamlamadan ma\u011fazadan ayr\u0131lmas\u0131d\u0131r. Shopify ma\u011fazan\u0131z i\u00e7in bu durum, potansiyel sat\u0131\u015f kay\u0131plar\u0131 anlam\u0131na gelir. Neyse ki, sepette b\u0131rak\u0131lan \u00fcr\u00fcnleri geri kazanman\u0131n ve d\u00f6n\u00fc\u015f\u00fcm oran\u0131n\u0131z\u0131 art\u0131rman\u0131n etkili yollar\u0131 vard\u0131r.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"sepeti-terk-etme-nedenlerini-anlayin\"><span class=\"ez-toc-section\" id=\"Sepeti_Terk_Etme_Nedenlerini_Anlayin\"><\/span>Sepeti Terk Etme Nedenlerini Anlay\u0131n<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>M\u00fc\u015fteriler \u00fcr\u00fcnleri sepetlerine ekledikten sonra neden al\u0131\u015fveri\u015fi tamamlam\u0131yor? Bu soruyu yan\u0131tlamak, \u00e7\u00f6z\u00fcm \u00fcretmenin ilk ad\u0131m\u0131d\u0131r. Yayg\u0131n nedenler \u015funlard\u0131r:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Beklenmedik y\u00fcksek kargo \u00fccretleri<\/li>\n\n\n\n<li>Uzun veya karma\u015f\u0131k \u00f6deme s\u00fcreci<\/li>\n\n\n\n<li>Site h\u0131z\u0131 ve kullan\u0131c\u0131 deneyimi sorunlar\u0131<\/li>\n\n\n\n<li>G\u00fcven eksikli\u011fi<\/li>\n<\/ul>\n\n\n\n<p>Shopify analitik ara\u00e7lar\u0131 ve \u00fc\u00e7\u00fcnc\u00fc taraf uygulamalar sayesinde m\u00fc\u015fterilerin al\u0131\u015fveri\u015f yolculu\u011funda hangi noktada sepeti terk etti\u011fini belirleyebilirsiniz.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"e-posta-hatirlatmalari-ile-musterileri-geri-getirin\"><span class=\"ez-toc-section\" id=\"E-posta_Hatirlatmalari_ile_Musterileri_Geri_Getirin\"><\/span>E-posta Hat\u0131rlatmalar\u0131 ile M\u00fc\u015fterileri Geri Getirin<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Sepeti terk eden m\u00fc\u015fterilere hat\u0131rlatma e-postalar\u0131 g\u00f6ndermek, geri kazanman\u0131n en etkili y\u00f6ntemlerinden biridir. Bu e-postalarda \u015funlara dikkat edin:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>K\u0131sa ve net mesajlar<\/strong>: \u00dcr\u00fcn\u00fc hat\u0131rlat\u0131n ve link verin<\/li>\n\n\n\n<li><strong>Te\u015fvikler ekleyin<\/strong>: K\u00fc\u00e7\u00fck indirimler veya \u00fccretsiz kargo teklifleri<\/li>\n\n\n\n<li><strong>Aciliyet duygusu yarat\u0131n<\/strong>: \u201cStoklar t\u00fckenmeden al\u201d gibi ifadeler<\/li>\n<\/ul>\n\n\n\n<p>Shopify, otomatik sepet hat\u0131rlatma e-postalar\u0131 g\u00f6ndermenizi sa\u011flayan yerle\u015fik ara\u00e7lara sahiptir ve \u00fc\u00e7\u00fcnc\u00fc taraf eklentilerle daha ki\u015fiselle\u015ftirilmi\u015f mesajlar haz\u0131rlayabilirsiniz.<\/p>\n\n\n\n<div class=\"wp-block-greenshift-blocks-image gspb_image gspb_image-id-gsbp-ff70663\" id=\"gspb_image-id-gsbp-ff70663\"><img decoding=\"async\" src=\"https:\/\/blog.markergroupe.com\/wp-content\/uploads\/2025\/09\/markergroupe-add-to-cart.webp\" data-src=\"\" alt=\"\" loading=\"lazy\" width=\"1080\" height=\"607\" title=\"\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"retargeting-ve-reklamlarla-geri-donusu-artirin\"><span class=\"ez-toc-section\" id=\"Retargeting_ve_Reklamlarla_Geri_Donusu_Artirin\"><\/span>Retargeting ve Reklamlarla Geri D\u00f6n\u00fc\u015f\u00fc Art\u0131r\u0131n<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>M\u00fc\u015fteriler sepette b\u0131rakt\u0131klar\u0131 \u00fcr\u00fcnleri d\u00fc\u015f\u00fcnmeye devam eder. Bu noktada retargeting reklamlar\u0131 devreye girer. Facebook, Instagram ve Google Ads gibi platformlarda, sepette \u00fcr\u00fcn b\u0131rakm\u0131\u015f kullan\u0131c\u0131lar\u0131 hedefleyen reklamlar haz\u0131rlayabilirsiniz.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u00dcr\u00fcn g\u00f6rsellerini ve fiyat bilgisini reklamda kullan\u0131n<\/li>\n\n\n\n<li>Zaman s\u0131n\u0131rl\u0131 indirimleri vurgulay\u0131n<\/li>\n\n\n\n<li>M\u00fc\u015fteriyi tekrar sitenize y\u00f6nlendiren net bir \u00e7a\u011fr\u0131 ekleyin<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"kullanici-deneyimini-iyilestirin\"><span class=\"ez-toc-section\" id=\"Kullanici_Deneyimini_Iyilestirin\"><\/span>Kullan\u0131c\u0131 Deneyimini \u0130yile\u015ftirin<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Sepet terk etmenin bir di\u011fer nedeni, \u00f6deme s\u00fcrecinin karma\u015f\u0131k olmas\u0131d\u0131r. Shopify ma\u011fazan\u0131zda kullan\u0131c\u0131 deneyimini geli\u015ftirmek i\u00e7in:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u00d6deme ad\u0131mlar\u0131n\u0131 basitle\u015ftirin<\/li>\n\n\n\n<li>Misafir \u00f6demesine izin verin<\/li>\n\n\n\n<li>Mobil uyumlu tasar\u0131m kullan\u0131n<\/li>\n\n\n\n<li>G\u00fcven i\u015faretlerini g\u00f6r\u00fcn\u00fcr k\u0131l\u0131n (SSL, garanti, iade politikas\u0131)<\/li>\n<\/ul>\n\n\n\n<p>Bu k\u00fc\u00e7\u00fck ama etkili de\u011fi\u015fiklikler, al\u0131\u015fveri\u015fi tamamlamayan m\u00fc\u015fterilerin karar\u0131n\u0131 de\u011fi\u015ftirebilir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"canli-destek-ve-chatbotlari-kullanin\"><span class=\"ez-toc-section\" id=\"Canli_Destek_ve_Chatbotlari_Kullanin\"><\/span>Canl\u0131 Destek ve Chatbotlar\u0131 Kullan\u0131n<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Baz\u0131 m\u00fc\u015fteriler sorular\u0131n\u0131n cevab\u0131n\u0131 bulamad\u0131klar\u0131 i\u00e7in al\u0131\u015fveri\u015fi tamamlam\u0131yor. Shopify ma\u011fazan\u0131za entegre edebilece\u011finiz canl\u0131 destek veya chatbot \u00e7\u00f6z\u00fcmleri, m\u00fc\u015fterinin sorular\u0131n\u0131 an\u0131nda yan\u0131tlayarak sat\u0131\u015flar\u0131 art\u0131rabilir.<\/p>\n\n\n\n<p>Sepeti terk eden m\u00fc\u015fteriler, geri kazan\u0131labilecek de\u011ferli f\u0131rsatlard\u0131r. Shopify ma\u011fazan\u0131zda analitik verileri takip ederek, e-posta hat\u0131rlatmalar\u0131, retargeting reklamlar\u0131, kullan\u0131c\u0131 deneyimi iyile\u015ftirmeleri ve canl\u0131 destek ile d\u00f6n\u00fc\u015f\u00fcm oranlar\u0131n\u0131z\u0131 art\u0131rabilirsiniz. K\u00fc\u00e7\u00fck dokunu\u015flar, sat\u0131\u015flar\u0131n\u0131za b\u00fcy\u00fck katk\u0131 sa\u011flayabilir.<\/p>\n\n\n\n<p><strong><em>Marker Groupe\u2019un geli\u015ftirme hizmetleri hakk\u0131nda bilgi edinmek i\u00e7in bizimle&nbsp;<a href=\"https:\/\/www.markergroupe.com\/tr\/iletisim\">MarkerGroupe.com<\/a>&nbsp;web sitesi veya&nbsp;<a>hello@markergroupe.com<\/a>&nbsp; e-posta adresi \u00fczerinden ileti\u015fime ge\u00e7ebilirsiniz.<\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>E-ticaret d\u00fcnyas\u0131nda kar\u015f\u0131la\u015f\u0131lan en yayg\u0131n sorunlardan biri, m\u00fc\u015fterilerin \u00fcr\u00fcnleri sepete ekleyip al\u0131\u015fveri\u015fi tamamlamadan ma\u011fazadan ayr\u0131lmas\u0131d\u0131r. Shopify ma\u011fazan\u0131z i\u00e7in bu durum, potansiyel sat\u0131\u015f kay\u0131plar\u0131 anlam\u0131na gelir. Neyse ki, sepette b\u0131rak\u0131lan \u00fcr\u00fcnleri geri kazanman\u0131n ve d\u00f6n\u00fc\u015f\u00fcm oran\u0131n\u0131z\u0131 art\u0131rman\u0131n etkili yollar\u0131 vard\u0131r. Sepeti Terk Etme Nedenlerini Anlay\u0131n M\u00fc\u015fteriler \u00fcr\u00fcnleri sepetlerine ekledikten sonra neden al\u0131\u015fveri\u015fi tamamlam\u0131yor? Bu soruyu yan\u0131tlamak, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":43637,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"#gspb_image-id-gsbp-ff70663 img{vertical-align:top;display:inline-block;box-sizing:border-box;max-width:100%;height:auto}","footnotes":""},"categories":[1501],"tags":[1519,1521],"class_list":["post-43636","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-ticaret","tag-e-ticaret","tag-shopify"],"blocksy_meta":[],"_links":{"self":[{"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/posts\/43636","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/comments?post=43636"}],"version-history":[{"count":1,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/posts\/43636\/revisions"}],"predecessor-version":[{"id":44363,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/posts\/43636\/revisions\/44363"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/media\/43637"}],"wp:attachment":[{"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/media?parent=43636"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/categories?post=43636"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/tags?post=43636"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}