{"id":41181,"date":"2025-05-05T11:58:41","date_gmt":"2025-05-05T08:58:41","guid":{"rendered":"https:\/\/blog.markergroupe.com\/?p=41181"},"modified":"2025-07-08T00:47:21","modified_gmt":"2025-07-07T21:47:21","slug":"google-analyticste-yeni-donem-icgorulerle-hizli-ve-bilincli-kararlar-alin","status":"publish","type":"post","link":"https:\/\/blog.markergroupe.com\/tr\/google-analyticste-yeni-donem-icgorulerle-hizli-ve-bilincli-kararlar-alin\/","title":{"rendered":"Google Analytics\u2019te Yeni D\u00f6nem: \u0130\u00e7g\u00f6r\u00fclerle H\u0131zl\u0131 ve Bilin\u00e7li Kararlar Al\u0131n"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_78 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u0130\u00e7indekiler<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/blog.markergroupe.com\/tr\/google-analyticste-yeni-donem-icgorulerle-hizli-ve-bilincli-kararlar-alin\/#Icgoruler_Nedir_ve_Neden_Onemlidir\" >\u0130\u00e7g\u00f6r\u00fcler Nedir ve Neden \u00d6nemlidir?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/blog.markergroupe.com\/tr\/google-analyticste-yeni-donem-icgorulerle-hizli-ve-bilincli-kararlar-alin\/#Karar_Surecine_Katkisi_Ne\" >Karar S\u00fcrecine Katk\u0131s\u0131 Ne?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/blog.markergroupe.com\/tr\/google-analyticste-yeni-donem-icgorulerle-hizli-ve-bilincli-kararlar-alin\/#Nasil_Erisilir\" >Nas\u0131l Eri\u015filir?<\/a><\/li><\/ul><\/nav><\/div>\n\n<p><strong>Dijital d\u00fcnyada veriye dayal\u0131 kararlar almak her ge\u00e7en g\u00fcn daha kritik hale geliyor. Google Analytics de bu ihtiyaca yan\u0131t veren en g\u00fc\u00e7l\u00fc ara\u00e7lardan biri olmay\u0131 s\u00fcrd\u00fcr\u00fcyor. Platforma eklenen son \u00f6zellik sayesinde art\u0131k veriler yaln\u0131zca rakamlar ve grafikler olmaktan \u00e7\u0131k\u0131yor; anlam kazan\u0131yor. Yeni \u201cOlu\u015fturulan \u0130\u00e7g\u00f6r\u00fcler\u201d \u00f6zelli\u011fiyle, analiz s\u00fcreci \u00e7ok daha h\u0131zl\u0131 ve anla\u015f\u0131l\u0131r hale geliyor.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"icgoruler-nedir-ve-neden-onemlidir\"><span class=\"ez-toc-section\" id=\"Icgoruler_Nedir_ve_Neden_Onemlidir\"><\/span>\u0130\u00e7g\u00f6r\u00fcler Nedir ve Neden \u00d6nemlidir?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Google Analytics\u2019in sundu\u011fu \u201cOlu\u015fturulan \u0130\u00e7g\u00f6r\u00fcler\u201d, verilerinizdeki ani de\u011fi\u015fiklikleri, dikkat \u00e7eken e\u011filimleri ve olas\u0131 sorunlar\u0131 sizin yerinize analiz ediyor. Yapay zeka destekli bu \u00f6zellik, raporlar\u0131n\u0131z\u0131n \u00fcst k\u0131sm\u0131nda \u00f6nemli ba\u015fl\u0131klar halinde sunuluyor. B\u00f6ylece zaman kaybetmeden hangi metrikte neyin de\u011fi\u015fti\u011fini net bir \u015fekilde g\u00f6rebiliyorsunuz.<\/p>\n\n\n\n<p>\u00d6rne\u011fin bir kampanyan\u0131n beklenenden fazla trafik getirdi\u011fini ya da belirli bir sayfan\u0131n hemen \u00e7\u0131kma oran\u0131nda ciddi bir art\u0131\u015f oldu\u011funu sistem sizin i\u00e7in otomatik olarak \u00f6ne \u00e7\u0131kar\u0131yor. Bu da \u00f6zellikle yo\u011fun veri ak\u0131\u015f\u0131n\u0131n oldu\u011fu web siteleri i\u00e7in b\u00fcy\u00fck kolayl\u0131k sa\u011fl\u0131yor.<\/p>\n\n\n\n<div class=\"wp-block-greenshift-blocks-image gspb_image gspb_image-id-gsbp-8d96b49\" id=\"gspb_image-id-gsbp-8d96b49\"><img decoding=\"async\" src=\"https:\/\/blog.markergroupe.com\/wp-content\/uploads\/2025\/05\/markergroupe-ga4.webp\" data-src=\"\" alt=\"\" loading=\"lazy\" width=\"786\" height=\"443\" title=\"\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"karar-surecine-katkisi-ne\"><span class=\"ez-toc-section\" id=\"Karar_Surecine_Katkisi_Ne\"><\/span>Karar S\u00fcrecine Katk\u0131s\u0131 Ne?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Bu i\u00e7g\u00f6r\u00fcler sadece bilgi vermekle kalm\u0131yor, ayn\u0131 zamanda harekete ge\u00e7meniz i\u00e7in sizi y\u00f6nlendiriyor. Hangi sayfalarda iyile\u015ftirme yap\u0131lmal\u0131, hangi cihazlardan gelen kullan\u0131c\u0131lar daha az d\u00f6n\u00fc\u015f\u00fcm sa\u011fl\u0131yor, hangi trafik kaynaklar\u0131 daha etkili? T\u00fcm bu sorulara h\u0131zl\u0131 yan\u0131t alarak stratejinizi veriye g\u00f6re \u015fekillendirme \u015fans\u0131n\u0131z oluyor.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"nasil-erisilir\"><span class=\"ez-toc-section\" id=\"Nasil_Erisilir\"><\/span>Nas\u0131l Eri\u015filir?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Google Analytics raporlar\u0131n\u0131z\u0131 incelerken sayfan\u0131n \u00fcst b\u00f6l\u00fcm\u00fcnde yer alan i\u00e7g\u00f6r\u00fcler sekmesini takip etmeniz yeterli. Buradan sizin i\u00e7in \u00f6zel olarak olu\u015fturulmu\u015f analiz \u00f6zetlerine ula\u015fabilir, verilerdeki \u201cneden\u201d sorusuna \u00e7ok daha kolay yan\u0131t bulabilirsiniz.<\/p>\n\n\n\n<p><strong><em>Marker Groupe\u2019un geli\u015ftirme hizmetleri hakk\u0131nda bilgi edinmek i\u00e7in bizimle&nbsp;<a href=\"https:\/\/www.markergroupe.com\/tr\/iletisim\">MarkerGroupe.com<\/a>&nbsp;web sitesi veya hello@markergroupe.com e-posta adresi \u00fczerinden ileti\u015fime ge\u00e7ebilirsiniz.<\/em><\/strong><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dijital d\u00fcnyada veriye dayal\u0131 kararlar almak her ge\u00e7en g\u00fcn daha kritik hale geliyor. Google Analytics de bu ihtiyaca yan\u0131t veren en g\u00fc\u00e7l\u00fc ara\u00e7lardan biri olmay\u0131 s\u00fcrd\u00fcr\u00fcyor. Platforma eklenen son \u00f6zellik sayesinde art\u0131k veriler yaln\u0131zca rakamlar ve grafikler olmaktan \u00e7\u0131k\u0131yor; anlam kazan\u0131yor. Yeni \u201cOlu\u015fturulan \u0130\u00e7g\u00f6r\u00fcler\u201d \u00f6zelli\u011fiyle, analiz s\u00fcreci \u00e7ok daha h\u0131zl\u0131 ve anla\u015f\u0131l\u0131r hale geliyor. \u0130\u00e7g\u00f6r\u00fcler [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":41652,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"#gspb_image-id-gsbp-8d96b49 img{vertical-align:top;display:inline-block;box-sizing:border-box;max-width:100%;height:auto}","footnotes":""},"categories":[1489,2148],"tags":[1473,1495,2353,2358,1503],"class_list":["post-41181","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dijital-pazarlama","category-dijital-donusum","tag-digital-marker-tr","tag-dijital-pazarlama","tag-ga4","tag-google-analytics-4","tag-marker-groupe"],"blocksy_meta":[],"_links":{"self":[{"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/posts\/41181","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/comments?post=41181"}],"version-history":[{"count":0,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/posts\/41181\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/media\/41652"}],"wp:attachment":[{"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/media?parent=41181"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/categories?post=41181"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/tags?post=41181"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}