{"id":38851,"date":"2025-03-13T10:26:09","date_gmt":"2025-03-13T07:26:09","guid":{"rendered":"https:\/\/blog.markergroupe.com\/?p=38851"},"modified":"2025-07-07T22:32:50","modified_gmt":"2025-07-07T19:32:50","slug":"bigquery-nedir-ve-ne-ise-yarar","status":"publish","type":"post","link":"https:\/\/blog.markergroupe.com\/tr\/bigquery-nedir-ve-ne-ise-yarar\/","title":{"rendered":"BigQuery Nedir ve Ne \u0130\u015fe Yarar?"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_78 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u0130\u00e7indekiler<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/blog.markergroupe.com\/tr\/bigquery-nedir-ve-ne-ise-yarar\/#BigQuery_Nedir\" >BigQuery Nedir?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/blog.markergroupe.com\/tr\/bigquery-nedir-ve-ne-ise-yarar\/#BigQuerynin_Avantajlari_Nelerdir\" >BigQuery&#8217;nin Avantajlar\u0131 Nelerdir?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/blog.markergroupe.com\/tr\/bigquery-nedir-ve-ne-ise-yarar\/#1_Hizli_ve_Olceklenebilir_Veri_Isleme\" >1. H\u0131zl\u0131 ve \u00d6l\u00e7eklenebilir Veri \u0130\u015fleme<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/blog.markergroupe.com\/tr\/bigquery-nedir-ve-ne-ise-yarar\/#2_Sunucusuz_Altyapi\" >2. Sunucusuz Altyap\u0131<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/blog.markergroupe.com\/tr\/bigquery-nedir-ve-ne-ise-yarar\/#3_SQL_Destegi_ile_Kolay_Kullanim\" >3. SQL Deste\u011fi ile Kolay Kullan\u0131m<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/blog.markergroupe.com\/tr\/bigquery-nedir-ve-ne-ise-yarar\/#4_Guvenlik_ve_Veri_Yonetimi\" >4. G\u00fcvenlik ve Veri Y\u00f6netimi<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/blog.markergroupe.com\/tr\/bigquery-nedir-ve-ne-ise-yarar\/#5_Makine_Ogrenimi_Entegrasyonu\" >5. Makine \u00d6\u011frenimi Entegrasyonu<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/blog.markergroupe.com\/tr\/bigquery-nedir-ve-ne-ise-yarar\/#BigQuery_Hangi_Alanlarda_Kullanilir\" >BigQuery Hangi Alanlarda Kullan\u0131l\u0131r?<\/a><\/li><\/ul><\/nav><\/div>\n<p data-pm-slice=\"1 1 []\"><strong>G\u00fcn\u00fcm\u00fczde veri, i\u015fletmelerin karar alma s\u00fcre\u00e7lerinde kritik bir rol oynuyor. B\u00fcy\u00fck veri analizleri, rekabet avantaj\u0131 sa\u011flamak isteyen \u015firketler i\u00e7in vazge\u00e7ilmez hale geldi. Google Cloud&#8217;un g\u00fc\u00e7l\u00fc veri analizi arac\u0131 olan BigQuery, b\u00fcy\u00fck veri k\u00fcmelerini h\u0131zl\u0131 ve verimli bir \u015fekilde i\u015flemek i\u00e7in geli\u015ftirilmi\u015f bir veri ambar\u0131 \u00e7\u00f6z\u00fcm\u00fcd\u00fcr.\u00a0<\/strong><\/p>\n<h2><span class=\"ez-toc-section\" id=\"BigQuery_Nedir\"><\/span><strong>BigQuery Nedir?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>BigQuery, Google Cloud Platform (GCP) \u00fczerinde \u00e7al\u0131\u015fan, tam y\u00f6netilen ve sunucusuz bir veri ambar\u0131 \u00e7\u00f6z\u00fcm\u00fcd\u00fcr. B\u00fcy\u00fck veri k\u00fcmelerini analiz etmek ve i\u00e7g\u00f6r\u00fcler elde etmek i\u00e7in SQL sorgular\u0131 kullanarak y\u00fcksek performansl\u0131 i\u015flemler yapman\u0131za olanak tan\u0131r. Geleneksel veri ambarlar\u0131ndan farkl\u0131 olarak, <strong>BigQuery&#8217;nin altyap\u0131 y\u00f6netimiyle u\u011fra\u015fman\u0131za gerek kalmaz<\/strong> ve Google&#8217;\u0131n g\u00fc\u00e7l\u00fc hesaplama kaynaklar\u0131n\u0131 kullanarak veri i\u015flemlerini son derece h\u0131zl\u0131 bir \u015fekilde ger\u00e7ekle\u015ftirir.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"BigQuerynin_Avantajlari_Nelerdir\"><\/span><strong>BigQuery&#8217;nin Avantajlar\u0131 Nelerdir?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"1_Hizli_ve_Olceklenebilir_Veri_Isleme\"><\/span><strong>1. H\u0131zl\u0131 ve \u00d6l\u00e7eklenebilir Veri \u0130\u015fleme<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>BigQuery, paralel i\u015fleme ve s\u00fctun bazl\u0131 depolama mimarisi sayesinde, petabayt \u00f6l\u00e7e\u011finde veriyi saniyeler i\u00e7inde analiz edebilir. \u015eirketlerin b\u00fcy\u00fck veri k\u00fcmeleriyle \u00e7al\u0131\u015f\u0131rken performans kayb\u0131 ya\u015famadan esnek analizler yapmas\u0131na olanak tan\u0131r.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-38852 aligncenter\" src=\"https:\/\/blog.markergroupe.com\/wp-content\/uploads\/2025\/03\/Google-cloud-bigquery.png\" alt=\"\" width=\"741\" height=\"389\" title=\"\" srcset=\"https:\/\/blog.markergroupe.com\/wp-content\/uploads\/2025\/03\/Google-cloud-bigquery.png 1200w, https:\/\/blog.markergroupe.com\/wp-content\/uploads\/2025\/03\/Google-cloud-bigquery-300x158.png 300w, https:\/\/blog.markergroupe.com\/wp-content\/uploads\/2025\/03\/Google-cloud-bigquery-1024x538.png 1024w, https:\/\/blog.markergroupe.com\/wp-content\/uploads\/2025\/03\/Google-cloud-bigquery-768x403.png 768w\" sizes=\"auto, (max-width: 741px) 100vw, 741px\" \/><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Sunucusuz_Altyapi\"><\/span><strong>2. Sunucusuz Altyap\u0131<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>BigQuery, tamamen y\u00f6netilen bir hizmet oldu\u011fu i\u00e7in kullan\u0131c\u0131lar\u0131n donan\u0131m veya altyap\u0131 y\u00f6netimiyle ilgilenmesine gerek yoktur. Kaynak tahsisi otomatik olarak ger\u00e7ekle\u015ftirilir ve \u00f6l\u00e7eklenebilirlik ihtiyaca g\u00f6re ayarlan\u0131r.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_SQL_Destegi_ile_Kolay_Kullanim\"><\/span><strong>3. SQL Deste\u011fi ile Kolay Kullan\u0131m<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>SQL (Structured Query Language) deste\u011fi sayesinde, veri analizi yapmak i\u00e7in yeni bir dil \u00f6\u011frenmeye gerek yoktur. Geleneksel veritaban\u0131 y\u00f6netim sistemlerine a\u015fina olan kullan\u0131c\u0131lar, BigQuery&#8217;yi h\u0131zl\u0131 bir \u015fekilde kullanabilir.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_Guvenlik_ve_Veri_Yonetimi\"><\/span><strong>4. G\u00fcvenlik ve Veri Y\u00f6netimi<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Google Cloud\u2019un g\u00fcvenlik altyap\u0131s\u0131 ile entegre olan BigQuery, <strong>veri \u015fifreleme, eri\u015fim kontrol\u00fc ve g\u00fcvenlik politikalar\u0131<\/strong> gibi \u00e7e\u015fitli g\u00fcvenlik \u00f6nlemleri sunar. Bu sayede i\u015fletmeler verilerini g\u00fcvenli bir \u015fekilde saklayabilir ve y\u00f6netebilir.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"5_Makine_Ogrenimi_Entegrasyonu\"><\/span><strong>5. Makine \u00d6\u011frenimi Entegrasyonu<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>BigQuery ML (Machine Learning) \u00f6zelli\u011fi sayesinde, makine \u00f6\u011frenimi modelleri do\u011frudan SQL kullan\u0131larak e\u011fitilebilir ve \u00e7al\u0131\u015ft\u0131r\u0131labilir. B\u00f6ylece veri bilimciler ve analistler, b\u00fcy\u00fck veri \u00fczerinde makine \u00f6\u011frenimi projelerini h\u0131zl\u0131ca geli\u015ftirebilir.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"BigQuery_Hangi_Alanlarda_Kullanilir\"><\/span><strong>BigQuery Hangi Alanlarda Kullan\u0131l\u0131r?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>BigQuery&#8217;nin geni\u015f kullan\u0131m alanlar\u0131 vard\u0131r. \u0130\u015fte baz\u0131 \u00f6rnekler:<\/p>\n<ul data-spread=\"false\">\n<li><strong>E-ticaret:<\/strong> Sat\u0131\u015f trendleri, m\u00fc\u015fteri davran\u0131\u015flar\u0131 ve stok y\u00f6netimi analizleri<\/li>\n<li><strong>Finans:<\/strong> Doland\u0131r\u0131c\u0131l\u0131k tespiti, piyasa analizleri ve risk y\u00f6netimi<\/li>\n<li><strong>Sa\u011fl\u0131k:<\/strong> Hasta kay\u0131tlar\u0131 ve t\u0131bbi verilerin analizi<\/li>\n<li><strong>Pazarlama:<\/strong> Reklam performans \u00f6l\u00e7\u00fcm\u00fc, m\u00fc\u015fteri segmentasyonu ve kampanya optimizasyonu<\/li>\n<li><strong>IoT ve Sens\u00f6r Verileri:<\/strong> B\u00fcy\u00fck \u00f6l\u00e7ekli cihazlardan gelen verilerin analizi<\/li>\n<\/ul>\n<p><strong>BigQuery,<\/strong> b\u00fcy\u00fck veri analiti\u011fini kolayla\u015ft\u0131ran, h\u0131zl\u0131 ve g\u00fc\u00e7l\u00fc bir ara\u00e7t\u0131r. Sunucusuz yap\u0131s\u0131, y\u00fcksek \u00f6l\u00e7eklenebilirli\u011fi ve SQL deste\u011fi ile hem veri analistleri hem de i\u015fletmeler i\u00e7in b\u00fcy\u00fck avantajlar sunar. <strong>Veriden maksimum de\u011fer elde etmek isteyen \u015firketler i\u00e7in BigQuery, g\u00fc\u00e7l\u00fc bir \u00e7\u00f6z\u00fcm sunarak i\u015f s\u00fcre\u00e7lerini daha verimli hale getirmeye yard\u0131mc\u0131 olur.<\/strong><\/p>\n<p><strong>Marker Groupe olarak, BigQuery ve di\u011fer Google Cloud \u00e7\u00f6z\u00fcmleriyle i\u015fletmenizin veri analizi s\u00fcre\u00e7lerini optimize etmenize yard\u0131mc\u0131 olabiliriz. Daha fazla bilgi i\u00e7in bizimle<\/strong> <strong><em> <a href=\"https:\/\/www.markergroupe.com\/iletisim\">MarkerGroupe.com<\/a> web sitesi \u00fczerinden veya hello@markergroupe.com e-mail adresi \u00fczerinden ileti\u015fime ge\u00e7ebilirsiniz.<\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>G\u00fcn\u00fcm\u00fczde veri, i\u015fletmelerin karar alma s\u00fcre\u00e7lerinde kritik bir rol oynuyor. B\u00fcy\u00fck veri analizleri, rekabet avantaj\u0131 sa\u011flamak isteyen \u015firketler i\u00e7in vazge\u00e7ilmez hale geldi. Google Cloud&#8217;un g\u00fc\u00e7l\u00fc veri analizi arac\u0131 olan BigQuery, b\u00fcy\u00fck veri k\u00fcmelerini h\u0131zl\u0131 ve verimli bir \u015fekilde i\u015flemek i\u00e7in geli\u015ftirilmi\u015f bir veri ambar\u0131 \u00e7\u00f6z\u00fcm\u00fcd\u00fcr.\u00a0 BigQuery Nedir? BigQuery, Google Cloud Platform (GCP) \u00fczerinde \u00e7al\u0131\u015fan, tam [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":38852,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","footnotes":""},"categories":[2148,2156],"tags":[2181,2355,2230],"class_list":["post-38851","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dijital-donusum","category-yapay-zeka","tag-dijital-donusum","tag-veri","tag-yapay-zeka"],"blocksy_meta":[],"_links":{"self":[{"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/posts\/38851","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/comments?post=38851"}],"version-history":[{"count":0,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/posts\/38851\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/media\/38852"}],"wp:attachment":[{"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/media?parent=38851"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/categories?post=38851"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/tags?post=38851"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}