{"id":36742,"date":"2023-02-10T12:49:25","date_gmt":"2023-02-10T09:49:25","guid":{"rendered":"https:\/\/blog.markergroupe.com\/?p=36742"},"modified":"2025-07-06T20:25:23","modified_gmt":"2025-07-06T17:25:23","slug":"google-trends-nedir-ve-nasil-kullanilir","status":"publish","type":"post","link":"https:\/\/blog.markergroupe.com\/tr\/google-trends-nedir-ve-nasil-kullanilir\/","title":{"rendered":"Google Trends Nedir ve Nas\u0131l Kullan\u0131l\u0131r?"},"content":{"rendered":"<p><strong>Google Trends, Google taraf\u0131ndan sunulan \u00fccretsiz bir ara\u00e7t\u0131r. Google Trends, internet kullan\u0131c\u0131lar\u0131n\u0131n arama yapma davran\u0131\u015flar\u0131n\u0131 ve pop\u00fcler kelime ve konular\u0131 takip etmenize olanak tan\u0131r. Bu ara\u00e7, zaman i\u00e7inde belirli kelime ve konular\u0131n arama pop\u00fclaritesinin nas\u0131l de\u011fi\u015fti\u011fini g\u00f6rmenize yard\u0131mc\u0131 olur.<\/strong><\/p>\n<p><strong>Google Trends,<\/strong> reklamverenler, yazarlar, ara\u015ft\u0131rmac\u0131lar, \u00fcreticiler ve di\u011fer internet kullan\u0131c\u0131lar\u0131 i\u00e7in faydal\u0131 bir ara\u00e7t\u0131r. \u00d6zellikle, reklamverenler i\u00e7in, hedef kitleye ula\u015fma ve pop\u00fcler kelime ve konular hakk\u0131nda bilgi sahibi olma f\u0131rsat\u0131 sunar. D\u00fcnya \u00e7ap\u0131nda arama verilerine dayan\u0131r ve bu verileri, kullan\u0131c\u0131lar\u0131n aramalar\u0131n\u0131n pop\u00fclaritesini g\u00f6stermek i\u00e7in grafikler ve di\u011fer veri g\u00f6rselle\u015ftirme ara\u00e7lar\u0131 ile sunar. Bu ara\u00e7, internet kullan\u0131c\u0131lar\u0131n\u0131n hangi kelime ve konular hakk\u0131nda en \u00e7ok merak ettiklerini ve hangi kelime ve konular\u0131n en pop\u00fcler oldu\u011funu g\u00f6rmenize yard\u0131mc\u0131 olur.<\/p>\n<p>Belirli bir konuda benzer kelime ve konular\u0131n arama pop\u00fclaritesini de g\u00f6rmenize olanak tan\u0131r. Bu, reklamverenler i\u00e7in benzer kelime ve konular\u0131n arama pop\u00fclaritesini kar\u015f\u0131la\u015ft\u0131rma f\u0131rsat\u0131 sunar ve dolay\u0131s\u0131yla hedef kitleye ula\u015fma konusunda daha fazla bilgi sahibi olmalar\u0131n\u0131 sa\u011flar. <strong>Google Trends<\/strong> ara\u00e7lar\u0131n\u0131n tam potansiyelini kullanmak i\u00e7in, belirli kelime ve konular hakk\u0131nda fikir edinmek isteyen herkes taraf\u0131ndan kullan\u0131labilir. Ayr\u0131ca, <strong>Google Trends<\/strong> verileri, ara\u015ft\u0131rma ve analitik ama\u00e7l\u0131 kullan\u0131labilir ve daha geni\u015f bir pazar trendi hakk\u0131nda bilgi sahibi olmak i\u00e7in kullan\u0131labilir.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-36744 aligncenter\" title=\"google trends\" src=\"https:\/\/blog.markergroupe.com\/wp-content\/uploads\/2023\/02\/google-trends.png\" alt=\"google-trends\" width=\"912\" height=\"471\" srcset=\"https:\/\/blog.markergroupe.com\/wp-content\/uploads\/2023\/02\/google-trends.png 1179w, https:\/\/blog.markergroupe.com\/wp-content\/uploads\/2023\/02\/google-trends-300x155.png 300w, https:\/\/blog.markergroupe.com\/wp-content\/uploads\/2023\/02\/google-trends-1024x529.png 1024w, https:\/\/blog.markergroupe.com\/wp-content\/uploads\/2023\/02\/google-trends-768x397.png 768w\" sizes=\"auto, (max-width: 912px) 100vw, 912px\" \/><\/p>\n<h2>Google Trends Nas\u0131l Kullan\u0131l\u0131r?<\/h2>\n<p>Google Trends, kullan\u0131m\u0131 kolay ve \u00fccretsiz bir ara\u00e7t\u0131r. A\u015fa\u011f\u0131daki ad\u0131mlar Google Trends&#8217;i kullanmaya ba\u015flaman\u0131za yard\u0131mc\u0131 olacakt\u0131r:<\/p>\n<ol>\n<li><strong>Google Trends&#8217;i a\u00e7\u0131n: Google Trends&#8217;i<\/strong> a\u00e7mak i\u00e7in, web taray\u0131c\u0131n\u0131zda trends.google.com adresine gidin.<\/li>\n<li><strong>Aramay\u0131 girin:<\/strong>\u00a0<strong>Google Trends&#8217;in<\/strong> anasayfas\u0131nda, arama kutusuna arama yapmak istedi\u011finiz kelime veya konuyu girin.<\/li>\n<li><strong>Arama verilerini g\u00f6r\u00fcnt\u00fcleyin:<\/strong> Araman\u0131z\u0131 yapt\u0131ktan sonra, <strong>Google Trends,<\/strong> araman\u0131zla ilgili verileri grafikler ve di\u011fer veri g\u00f6rselle\u015ftirme ara\u00e7lar\u0131 ile sunar.<\/li>\n<li><strong>Zaman dilimini belirleyin: Google Trends,<\/strong> belirli bir zaman dilimi i\u00e7inde arama verilerini g\u00f6r\u00fcnt\u00fclemenize olanak tan\u0131r. Zaman dilimini de\u011fi\u015ftirmek i\u00e7in, grafik \u00fcst\u00fcndeki zaman dilimi a\u00e7\u0131lan men\u00fcs\u00fcnden se\u00e7im yapabilirsiniz.<\/li>\n<li><strong>\u00dclkeye veya \u015fehre g\u00f6re filtreleme yap\u0131n: Google Trends,<\/strong> belirli bir \u00fclkede, \u015fehirde veya b\u00f6lgede arama verilerini g\u00f6r\u00fcnt\u00fclemenize olanak tan\u0131r. \u00dclkeye veya \u015fehre g\u00f6re filtreleme yapmak i\u00e7in, grafik \u00fcst\u00fcndeki &#8220;B\u00f6lgeler&#8221; sekmesine t\u0131klay\u0131n.<\/li>\n<li><strong>Benzer kelime ve konular\u0131 g\u00f6r\u00fcnt\u00fcleyin: Google Trends,<\/strong> belirli bir konuda benzer kelime ve konular\u0131n arama pop\u00fclaritesini de g\u00f6rmenize olanak tan\u0131r. Benzer kelime ve konular\u0131 g\u00f6r\u00fcnt\u00fclemek i\u00e7in, grafik \u00fcst\u00fcndeki &#8220;Benzer Konular&#8221; sekmesine t\u0131klay\u0131n.<\/li>\n<\/ol>\n<p><strong>Google Trends&#8217;i<\/strong> kullanmak, arama verilerine dayanarak pazar trendleri hakk\u0131nda bilgi sahibi olman\u0131za ve hedef kitleye ula\u015fma konusunda daha fazla bilgi sahibi olman\u0131za yard\u0131mc\u0131 olacakt\u0131r. Ayr\u0131ca, <strong>Google Trends<\/strong> verileri, ara\u015ft\u0131rma ve analitik ama\u00e7l\u0131 kullan\u0131labilir ve daha geni\u015f bir pazar trendi hakk\u0131nda bilgi sahibi olmak i\u00e7in kullan\u0131labilir.<\/p>\n<p><em>Marker Groupe\u2019un sa\u011flad\u0131\u011f\u0131 hizmetler hakk\u0131nda bilgi edinmek i\u00e7in bizimle\u00a0<a href=\"https:\/\/www.markergroupe.com\/iletisim\" rel=\"external noopener noreferrer\" data-wpel-link=\"external\">MarkerGroupe.com<\/a>\u00a0web sitesi \u00fczerinden veya\u00a0<span style=\"color: #ffcc00;\">hello@markergroupe.com<\/span>\u00a0e-mail adresi \u00fczerinden ileti\u015fime ge\u00e7ebilirsiniz.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google Trends, Google taraf\u0131ndan sunulan \u00fccretsiz bir ara\u00e7t\u0131r. Google Trends, internet kullan\u0131c\u0131lar\u0131n\u0131n arama yapma davran\u0131\u015flar\u0131n\u0131 ve pop\u00fcler kelime ve konular\u0131 takip etmenize olanak tan\u0131r. Bu ara\u00e7, zaman i\u00e7inde belirli kelime ve konular\u0131n arama pop\u00fclaritesinin nas\u0131l de\u011fi\u015fti\u011fini g\u00f6rmenize yard\u0131mc\u0131 olur. Google Trends, reklamverenler, yazarlar, ara\u015ft\u0131rmac\u0131lar, \u00fcreticiler ve di\u011fer internet kullan\u0131c\u0131lar\u0131 i\u00e7in faydal\u0131 bir ara\u00e7t\u0131r. \u00d6zellikle, reklamverenler [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":36743,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","footnotes":""},"categories":[638,1489],"tags":[1473,1475,1985],"class_list":["post-36742","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-tr","category-dijital-pazarlama","tag-digital-marker-tr","tag-google","tag-google-trends"],"blocksy_meta":[],"_links":{"self":[{"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/posts\/36742","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/comments?post=36742"}],"version-history":[{"count":0,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/posts\/36742\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/media\/36743"}],"wp:attachment":[{"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/media?parent=36742"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/categories?post=36742"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.markergroupe.com\/tr\/wp-json\/wp\/v2\/tags?post=36742"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}